VINAGRI News - Vietnam’s durian exports reached a record USD 1 billion in September, driven by surging demand from China and emerging markets. Despite a sharp decline in shipments to Thailand, total exports for 2025 are projected to reach or even surpass USD 3.5 billion.
Vietnam's durian exports hit a record 1 billion USD after a surge in September. Photo: Chi Nhan/ Thanh Nien Newspaper
Summary:
> September durian exports hit USD 972 million, marking a record USD 1 billion month.
> China accounted for nearly all shipments, up 52% year-on-year.
> Strong growth seen in Malaysia, the U.S., Canada, Japan, and Australia.
> Exports to Thailand plunged 99% due to market redirection toward China.
> 2025 total exports are forecast to reach or surpass USD 3.5 billion.
Vietnam’s durian exports soared to an all-time high in September, reaching USD 1 billion in just one month. With this remarkable growth momentum, total export revenue for 2025 is expected to hit or exceed USD 3.5 billion.
According to the latest data from the Vietnam Customs Department, durian exports in September 2025 totaled USD 972 million, up 45% year-on-year, pushing cumulative nine-month exports to nearly USD 2.8 billion, down only 1.7% compared with the same period in 2024.
The main growth driver came from China, where export value in September reached USD 960 million, an impressive 52% increase from a year earlier. Over the first nine months of 2025, exports to China totaled nearly USD 2.6 billion, slightly up 0.2% from the previous year.
Other key markets also posted double-digit growth, including Papua New Guinea, the U.S., Canada, Japan, and Australia. Notably, Malaysia - a country renowned for its own durians - saw a 657% surge in imports from Vietnam, reaching over USD 2 million. This growth is attributed to Vietnam’s year-round supply, unlike other regional producers with shorter harvest seasons.
In contrast, Thailand, which was Vietnam’s second-largest durian importer in 2024, recorded a dramatic decline. Exports to Thailand in September were only USD 370,000, down 99% year-on-year, bringing total exports for the first nine months to USD 34 million, a 75% drop compared to 2024. Experts noted that Thailand had previously imported mainly frozen durians from Vietnam, but after the bilateral export protocol with China took effect, most shipments were redirected to the Chinese market, leading to a sharp fall in Thai demand.
According to Mr. Dang Phuc Nguyen, General Secretary of the Vietnam Fruit and Vegetable Association (Vinafruit), September has long been the peak export season for durian, coinciding with the main harvest in the Central Highlands, Vietnam’s largest durian-growing region. This period also aligns with major Chinese holidays such as the Mid-Autumn Festival and National Day (October 1), further boosting demand.
“This year, China tightened quality controls earlier, which led to temporary shortages in supply. When inspection rules were eased in mid-year, it coincided with Vietnam’s peak harvest season, driving export volumes sharply higher,” Nguyen explained.
With the current growth trajectory, Vinafruit projects Vietnam’s durian export revenue in 2025 could reach or exceed USD 3.5 billion, strengthening the country’s position as one of the world’s leading durian exporters.
NPK/ Vinagri News
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